Cordless Records the Intersection of Music and Technology

Cordless Recordings is a great idea whose time has come. Just over a month old, Cordless Recordings was created by legendary music man Jac Holzman (inset picture), who founded Elektra Records back in the sixites.

You remember the guy? No? Well maybe you've heard of some of the bands that he recorded and brought to the masses. The Doors, Butterfield Blues Band, Carly Simon and Queen, to name a few. He also helped establish my old employer, the WEA distribution group, which is now the Warner Music Group, comprised of Asylum, Atlantic, Bad Boy, East/West, Elektra, Lava, Maverick, Nonesuch, Reprise, Rhino, Sire, Warner Brothers and Word Records.

Cordless Recordings plan on releasing groups of songs called clusters, sold only as a digital download instead of the traditional full length album or CD. This provides the artist or band a lower risk but creative environment, without the high pressure of the major labels. So it keeps costs low but provides a regular flow of music to fans, bit by bit, no pun intended.

Plus Cordless Recordings can use the considerable resources of their major label big brothers, Warner Brothers and Atlantic Records. Cordless is promoting themselves as a creative community where artists can use the latest technologies to market their music, without the pressures and worries of a major record company.

That's pretty unique in the music business. But the times they are a changin' and it's about damn time. Maybe now we'll see more local/regional artists and bands get the fair shot they deserve. And here's the really good part.

Cordless Recordings doesn't claim ownership rights to the band's recorded masters and copyrights. Yes! Artists maintain full control of their music while under contract. Cordless also pays a higher beginning royalty rate than most conventional record companies and offers far more artistic control than a traditional record deal. Rare, indeed.

See what Cordless Recordings has going on at www.cordless.com

Besides, it's hard to ignore such a creative, timely approach with artist names like Jihad Jerry & The Evildoers, Breakup Breakdown and Dangerous Muse.